The luxury lingerie label juxatposes see-through bras with suit jackets for a confident and rebellious nature.

Agent Provocateur's Spring/Summer 2025 collection, titled "Raw Power," puts a new spin on the corporate-core trend that's taken over fashion lately. To celebrate its thirtieth anniversary, the luxury <a href="https://lofficielusa.org/tags/lingerie">lingerie</a> brand revealed a bold concept, putting a kinky twist on <a href="https://lofficielusa.org/fashion/90s-00s-y2k-corporate-girlie-archive-looks-vintage-office-siren">corporate style</a>, exploring the intrinsic nature of sexuality and identity. And it makes sense, after all, since the campaign aims to capture something about a woman's "primal power," per the press release.
For this season's collection, Creative Director Sarah Shotton reimagined classic Agent Provocateur designs and fused a vintage Americana feeling with a <a href="https://lofficielusa.org/tags/90s">'90s</a> London edge. (Shotton is British herself). In the campaign, shot by Charlotte Wales, models boast white suit jackets with <a href="https://lofficielusa.org/fashion/neckties-ties-for-women-fashion-trend-2025">neckties</a> over lace lingerie with the brand's patent peep-toe footwear finishing the look. Karen Langley, who styled the looks, also combined see-through balconette bras with slitted pencil skirts.
<span style="background-color: transparent; font-family: inherit; font-size: inherit; font-style: inherit; font-variant-ligatures: inherit; font-variant-caps: inherit; font-weight: inherit; letter-spacing: 0px;"><a href="https://lofficielusa.org/tags/spring-summer-2025">Spring/Summer 2025</a> "captures an essence of rebellion, sex, and performance. It&rsquo;s a collection for the unapologetic frontwoman, a lioness, a matriarch, a sex goddess. She is whoever she wants to be, and she is always in charge of her own making," Shotton said in a press release. "This campaign is our love letter to women everywhere, who harness their confidence, their sensuality, their raw power.&rdquo;&nbsp;

Agent Provocateur Kinky Corporate Spring 2025 Campaign. Photography by Charlotte Wales, courtesy of Agent Provocateur

Other items in the spring drop include pieces in the bridal collection, reinterpreted to depict a woman who takes control of her choices, recognizes her sexual freedom, and lives a femme fatale lifestyle, per the brand's press release. These designs were crafted from elegant tulle featuring hand-stitched embroidery. The collection is available now in stores and at <a href="https://www.agentprovocateur.com/us_en/" target="_blank" rel="noopener">agentprovocateur.com</a>.

Agent Provocateur's Spring/Summer 2025 Campaign. Photography by Charlotte Wales, courtesy of Agent Provocateur

Agent Provocateur Puts a Kinky Twist on Corporate Fashion for Its Spring Campaign

L'OFFICIEL USA March 2025 - Amanda Seyfried Cover 

L'OFFICIEL USA December 2024 - Julianne Moore Cover

L'OFFICIEL USA November 2024 - Salma Hayek Pinault Cover

L'OFFICIEL HOMMES USA October 2024 - Rupert Friend Cover

L'OFFICIEL HOMMES USA October 2024 - Joseph Quinn Cover

L'OFFICIEL USA September 2024 - Fall Fashion Cover Featuring Supermodel Sasha Pivovarova

L'OFFICIEL USA June 2024 - Nicole Kidman Cover

L'OFFICIEL USA June 2024 - Megan Thee Stallion Cover

L'OFFICIEL USA May 2024 - Jackson Wang Cover

Agent Provocateur Puts a Kinky Twist on Corporate Fashion for Its Spring Campaign

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